*Media3 Sues MAPS for RBL Listing

Share this content:
A judge has denied a request by Web-hosting company Media3 Technologies LLC, Pembroke, MA, to have nearly 1,500 of its IP addresses removed from Mail Abuse Prevention System LLC's Realtime Blackhole List.

The court this week did, however, bar MAPS, Redwood City, CA, from adding any additional Media3 IP addresses to its RBL, a list of alleged spammers.

A hearing has been set for Monday in U.S. District Court in Boston.

MAPS provides system administrators and end-users with resources to prevent abuse through the sending of unsolicited commercial e-mail, or spam. Its RBL is a real-time database containing the addresses of Internet sites that it has determined allow their users to send spam directly or to profit from its delivery.

The company said its dispute with Media3 arose after the company refused to require its Web-hosting customers to stop advertising their Web sites by sending large amounts of unsolicited e-mail. The messages advertised sites hosted by Media3.

"Media3's IP addresses have been listed in the RBL since at least last month, many for far longer," said Anne P. Mitchell, director of legal and public affairs at MAPS. "The proprietors of these Web sites send massive amounts of unsolicited mail from an account with an [Internet service provider], then when that account is shut down for violating that ISP's terms of service, they just move on to another ISP."

Media3 said sending spam is "clearly" against its policy and that MAPS was "misrepresenting" the facts and "mischaracterizing" its actions.

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above