LSC Offers New Selects on Columbia House Files

Share this content:
List Services Corp., Bethel, CT, yesterday announced the first-time availability of several selects on the Columbia House lists, effective immediately.

The new selections include new-to-file enrollment hotlines, number of purchases and dollar amount.

With the addition of the hotline selects, the 19.7 million-member Columbia House Entertainment Master File now offers 954,000 monthly new enrollment names. The 8.6 million-member music club has 76,000 monthly enrollment names, and the 11.1 million-member video club has 265,000 monthly enrollment names.

Other Columbia House files with these new selections include the Columbia House Completers, DVD Club, Ethnic, Musica Latina, New Members, New Movers, Puerto Rico Members, Video Library, Families and Young Americans lists.

Previously available segments such as geography, gender, age, presence of children and household income are still selectable on the files as well. The Columbia House files have base prices of $105/M.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above