List Veteran Robin Black Dies at 70

Share this content:
List veteran Robin R. Black died May 19 at Northern Westchester Hospital Center in Mount Kisco, NY. He was 70.

Black founded Computer Directions Corp. in 1969 with Jim Knox. The company merged with Woodruff-Stevens Associates in 1975 and became Computer Directions Group. A year later, the company bought Names Unlimited, where Black served as president until 1990.

"Robin literally created the concept of list management and put it on the map," said Ralph Stevens, managing partner at MKTG Services. "He was a pioneer in the list business and an incredibly nice and kind gentleman who initiated lots of the methodology that we now use in list management."

Black is survived by his wife, Mildred of Mount Kisco; his sons, David of Briarcliff Manor, NY, and Jason of Fort Miller, NY; his daughter, Tiffany of Briarcliff Manor; and his sister, Louise of White Plains, NY.

Visitation is from 2 to 4 p.m. and from 7 to 9 p.m. today at Cassidy-Flynn Funeral Home, 288 Main St., Mount Kisco.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above