InfoUSA's Stormy Dean Trounced in NE Election

Share this content:
Even a direct mail campaign infused with data from infoUSA's huge warehouses wasn't enough to get Stormy Dean into the governor's office in Nebraska. Incumbent Mike Johanns won re-election yesterday by the second-largest margin of any gubernatorial race in the country, defeating Dean by 42 percentage points.

Dean is chief financial officer at infoUSA.

Johanns was the first Republican governor to win a second term in Nebraska in 46 years. He received 69 percent, or 313,741 votes, while Dean received 125,329 votes, or 27 percent. Nebraska Party candidate Paul Rosberg received 4 percent.

Dean said he had no regrets about the race, according to wire reports. He said he knew he faced a strong incumbent but that his discussions and participation in the race were needed to make the democratic process work.

It didn't help that Dean didn't enter the race until February or that he had never run for a political office before. Also, Johanns received endorsements from the state's leading newspapers, police groups and labor unions, while the state AFL-CIO and the Nebraska State Education Association withheld endorsements that may have helped Dean.

Dean, who has been on a leave of absence since July 1, is expected to return to infoUSA.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above