InfoUSA to Buy ClickAction

Share this content:
Database marketing firm infoUSA said yesterday that it would acquire e-mail marketing services provider ClickAction Inc.


InfoUSA, Omaha, NE, would acquire ClickAction's outstanding stock for up to $4.1 million in cash, with $1.4 million of it paid to preferred stockholders. Common stock holders would receive 15-20 cents per common share.


The board of directors at ClickAction, Palo Alto, CA, approved the transaction and recommended that stockholders vote in its favor. If the deal were approved, the transaction would close late this year.


ClickAction clients include Columbia House, Talbots, Johnston & Murphy, the American Diabetes Association, The Nature Conservancy and Sunset.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above