Infographic: The People Side of Marketing

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Marketing strategy is complex. But marketing management—the people side of the discipline—also has its share of challenges and rewards. Direct Marketing News recently asked readers what they enjoy most about being a marketing leader. More than 100 shared the benefits and challenges of marketing leadership, revealed how they inspire their team, and divulged their dream job.

Here, their top responses:

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Relive the 2017 Marketing Hall of Femme

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