Infographic: Content Marketing Matters

Share this content:

Ninety-three percent of B2B marketers currently use content marketing, and almost 60% of businesses used content marketing in some form in 2013, according to Forbes. So it makes sense that what Customer Content Council cites as a $44 billion industry generates three times as many leads per dollar spent as traditional marketing tactics, according to Demand Metric.



close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above