ICTV Reaps New Funding, Partners With TV Guide Interactive

Share this content:
Interactive television company ICTV, Los Gatos, CA, yesterday received $87 million in funding from leading interactive television industry companies.


These companies include OpenTV, Motorola, Shaw Communications, ACTV, Adelphia, Liberty Digital and TV Guide Inc. Previous investor Lauder Partners upped its initial investment, while Cox, another initial investor, did not contribute to this round of financing.


ICTV's service is a Web-based application that delivers high-speed broadband Internet content through a set-top box that appears as a "TV Browser" to consumers. This is basically a homepage that runs off a specified channel and allows people to get Internet capabilities through their televisions.


ICTV yesterday also agreed to integrate its TV Browser with TV Guide Interactive, Tulsa, OK, an interactive television-programming schedule that is available to more than 3.5 million cable subscribers.


Through the agreement, any cable operator that currently offers TV Guide Interactive will also be able to provide its customers with ICTV's Web-based interactive content.
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above