Gogimon's downloadable Search Channel now available

Share this content:
Gogimon has introduced Search Channel, client-based software that can be downloaded directly to the user's PC.

The software allows users to channel search results from Google, Yahoo and Microsoft Live in different tabs, as well as focus and filter search results in various ways.

“It's not Web-based like Google. It's client-based, so it gives users very customized and personalized search results,” said Jonathan Ariel, director of communication at Gogimon.

Over time, the software can target search results based on the user's favorite and most used sources, as well as compile the top 30 most relevant results based on the three top search engines.

There are currently two versions of the technology available. The first, Search Channel, is branded only with the Gogimon logo. The second, Open Channel, is branded with an advertiser's media, such as banners or videos. It is a pay-per-action platform. Gogimon has not released the names of any clients using it.

“This provides a major opportunity for advertising and marketing,” Ariel said. “The technology would be distributed for free by whichever company has decided to use this as a marketing method.”

Ariel added that this establishes a two-way communication channel between advertisers and customers. “Search is the most widely used and most popular Internet activity, so the potential for exposure for advertisers is huge,” Ariel said.
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above