Feds Serve Up 12 More Indictments in McDonald's Game Scam

Share this content:
Federal authorities indicted 12 more people last week accused of complicity in a $20 million scam involving the rigging of McDonald's prize contests.

The U.S. Attorney's Office charged the new suspects Nov. 8 with conspiracy to commit mail fraud. They face up to five years in prison and $250,000 in fines if found guilty.

In total, 33 people have been indicted, including eight who were arrested when the fraud was made public in August. Eight of the 33 have since pleaded guilty to charges of conspiracy to commit mail fraud, the Associated Press reported.

According to the charges, Jerome Jacobson, a security employee of Simon Marketing, which ran the McDonald's promotional contests, stole winning game pieces from his place of employment. Jacobson then distributed them to friends and associates to claim the prizes, investigators said.

McDonald's ended its relationship with Simon Marketing, a division of Simon Worldwide, shortly after the scam became public. The two companies have since sued each other over the fallout of the scandal. McDonald's accused Simon Marketing of fraud, breach of contract, breach of fiduciary obligations and civil conspiracy. Simon Marketing claimed it has lost several clients, including Philip Morris Co., in the wake of the scam.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above