Experian launches North American consulting practice

Share this content:

Marketing services firm Experian expanded its Global Consulting Practice, the company's data and analysis consulting division, to serve clients in the North American market.

The company, which has more than 50 offices worldwide, reported today that consultants from this division will be advising in the following sectors: financial services, banking, retail cards and payments, mortgages, automotive finance, small business, telecommunications, utilities and government.

Stan Oliai, SVP and general manager of Experian's Global Consulting Practice in North America, will lead the group, which will be based out of Experian's North American headquarters in Costa Mesa, Calif.

“Today's business leaders are navigating a challenging and uncertain global economy. To be successful, they must rely more and more on getting actionable advice from a source they trust,” Oliai wrote to Direct Marketing News via email. “It is with this in mind that we established the Global Consulting Practice in North America to strategically partner with our customers to help them reach their business potential.” 

The company divided up this practice into three different divisions: business review, strategy design and strategy review. The business review team will work with clients to find opportunities and improve return on investment. The strategy design team will help clients set strategic goals and segment accordingly. The strategy review team will help clients improve and refine existing strategies, the company said in a statement.

“Our customers are looking for tools and information that takes the guesswork out of important business decisions,” Oliai said. “We value the relationship that is built with our customers and the opportunity to engage with them as real business partners that are truly invested in their success.” 


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above