Exhibitor No-Shows Include List Firms

Share this content:
CHICAGO -- Judging by the number of empty booth spaces, at least a handful of expected exhibitors at the DMA's fall show were no-shows.

Though the DMA would not confirm the companies that canceled, it appeared that the absentees were all list-related firms, including American List Counsel, ClientLogic, List Technology Systems Group and Alistia.

Representatives from the companies are still here, and ALC still sponsored its annual party with BMG last night.

While the no-shows will lose the participation and square-footage points, they get to keep their member points despite their absence. It is after a second year of not exhibiting that they would lose all their points, DMA spokeswoman Christina Duffney said.

DMA members get three types of points: member points, participation points and square-footage points.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above