Epson, iCrossing launch new homepage, holiday campaign

Share this content:

Digital and search marketing agency, iCrossing has launched a new homepage for Epson America along with a new holiday campaign, Epson's Holiday “Deal a Day." The flash-based application functions as a digital calendar that uses animation and graphics to reveal a different product special for each day in December. Through December 25 users will receive daily offers like free two-day shipping.

The new homepage offers rich media and increased user navigation.

"Our goal for the redesign was to better connect with our consumers through a site that not only is visually appealing, but also easy to navigate," said Tod Yamamoto, director of e-business at Epson America Inc. “The platform created by iCrossing enables us to give company updates or highlight new products and specials...,” he said.

ICrossing provides various digital services to Epson. It maintains Epson's Professional Imaging site and previously produced interactive videos to promote the premium ink-jet “Artisan” product line.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above