Epson, iCrossing launch new homepage, holiday campaign

Share this content:

Digital and search marketing agency, iCrossing has launched a new homepage for Epson America along with a new holiday campaign, Epson's Holiday “Deal a Day." The flash-based application functions as a digital calendar that uses animation and graphics to reveal a different product special for each day in December. Through December 25 users will receive daily offers like free two-day shipping.

The new homepage offers rich media and increased user navigation.

"Our goal for the redesign was to better connect with our consumers through a site that not only is visually appealing, but also easy to navigate," said Tod Yamamoto, director of e-business at Epson America Inc. “The platform created by iCrossing enables us to give company updates or highlight new products and specials...,” he said.

ICrossing provides various digital services to Epson. It maintains Epson's Professional Imaging site and previously produced interactive videos to promote the premium ink-jet “Artisan” product line.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above