Edith Roman Debuts Zany Brainy Retail Buyers

Share this content:
Edith Roman Associates Inc. yesterday announced the debut of the Zany Brainy Children's Retail Store Credit Card Buyer file of almost 2 million last-12-month buyers.


Effective immediately, Edith Roman is managing the new-to-market Zany Brainy file consisting of buyers of children's games, toys, educational materials and other products.


The file is 80 percent female with an age range of 35-55 and an average household income of $75,000. The average purchase on the file is $40.


Geography, recency, dollar and multi-buyer are selectable. Product selects including arts and crafts; audio books; dolls; electronics; games; hobbies; plush; puzzles; science and nature; software; sports and video are also available.


The base price on the file is $85/M.


Edith Roman, Pearl River, NY, recommends it for children's product offers as well as insurance, gifts, apparel, collectibles, gourmet food, books, music, fundraising and publishing.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here