eBay ad banned in U.K.

Share this content:
An interesting story popped up on newswires this morning, apparently an advertising watchdog agency in the U.K. banned an eBay ad, claiming it was false advertisement.

According to the Asscoiated Press, The Britsh Advertising Standards Authority said an eBay ad claiming the ecommerce site offers new goods 25 percent below store prices implied that shoppers could buy anything at that discount from store prices.

According to the AP, eBay defended the ad, saying it was based on a survey of 288 products, comparing prices between eBay sellers and the average prices in stores.

What do you think: is the ad misleading or is eBay being unfairly punished?  

DMNotes is DMN's around-the-clock blog. Yes, a blog in 2016.

Bookmark this section and follow our RSS Feed here

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above