DNC Bill Heads to Calif. Governor

Share this content:
The California legislature has passed a bill creating a do-not-call list in the nation's most populous state, and the proposal awaits the signature of Gov. Gray Davis.

The bill passed the state's Assembly and Senate this week by overwhelming majorities. It allows consumers in California to register for the DNC list for $1, renewable every three years. Start-up costs are estimated at $2.2 million. The bill calls for the state attorney general's office to begin maintaining the list no later than Jan. 1, 2003.

The bill's author, Democratic state Sen. Liz Figueroa, drew criticism from the teleservices industry for the unusual route she took to win the DNC list's passage. Figueroa took an existing bill dealing with architect licensing that had already passed the Senate and replaced the old language with language creating a DNC list.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above