DMA Won't Share No-Call List With Regulators

Share this content:
The Direct Marketing Association last week rejected the Federal Communications Commission's request that it share a copy of the national no-call list to aid in enforcement efforts.

In a letter to FCC chairman Michael Powell, the DMA wrote that statements at a Sept. 30 Senate committee hearing by the Federal Trade Commission indicated that anyone who shares the list might face prosecution. Because of that, the DMA cannot provide the FCC with the list, though the association has asked its members to voluntarily comply with no-call regulations.

"The DMA appreciated Chairman Powell's request and is genuinely committed to working with the FCC in a constructive manner to honor consumers' requests," said H. Robert Wientzen, president/CEO of the DMA.

The FTC, which runs the list, is blocked from sharing it with the FCC because of an order by Judge Edward W. Nottingham of U.S. District Court in Denver. Nottingham earlier ruled that the no-call list violated First Amendment rights and last week told the FTC that it could face trouble if it tried to sidestep his decision by enforcing the list through the FCC.

The FCC has stated that it intends to enforce the list anyway but may face difficulties due to the judge's decision. The FCC received about 775 complaints from consumers on Oct. 1, the day enforcement of the list officially began, and Oct. 2.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above