DMA Names Two New Senior Staff Members

Share this content:
DMA's Cliff Johnson
DMA's Cliff Johnson

The Direct Marketing Association today announced the addition of two new senior vice presidents—Jane Berzan to direct programs and Cliff Johnson to lead membership and marketing initiatives.

Johnson joins the DMA from the National Association of Manufacturers, where he was a VP. Previously, he served as research director of the Corporate Executive Board, where he directed marketing for the Sales Leadership Roundtable and the Marketing Leadership Roundtable.

Berzan takes responsibility for DMA's conferences, trade shows, and professional development courses. As SVP of the National Association of Convenience Stores, she directed one of North America's top 50 trade shows for 12 years. She sits on the board of Conventionplanit.com and is a member of the American Society of Association Executives. Since 2008, she's managed her own strategic marketing and communications consulting firm.

“The key to providing top value to members is exceptional programming supported by exceptional marketing," said DMA president and CEO Linda Woolley. "We are delighted to welcome Jane and Cliff to manage and optimize these two strategic areas at DMA.”


Loading links....

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here