DMA Names Special Olympics Nonprofit of the Year

Share this content:
The Direct Marketing Association Nonprofit Federation has named the Special Olympics as its 2001 Nonprofit Organization of the Year. The award will be presented to the organization Aug. 29 during the DMA's New York Nonprofit Conference at the Hilton and Towers.


"Special Olympics has successfully applied cutting-edge direct response marketing techniques in both donor acquisition and cultivation programs to raise the funds and support for their activities," said Kory Christianson, director of development at St. Joseph's Indian School in Chamberlain, SD, who was elected chairman of the DMA Nonprofit Federation's Advisory Council.


To be eligible for the Nonprofit Organization of the Year award, organizations must demonstrate successful direct response marketing techniques; outstanding financial performance; ethical nonprofit standards; accepted standards for management and public disclosure; and a strong reputation in the nonprofit and direct marketing fields as well as with the public.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here