Dave Florence, Martin Agency Win DMEF Awards

Share this content:

The Direct Marketing Educational Foundation will honor David W. Florence with its DMEF Edward N. Mayer Educational Leadership Award and The Martin Agency with its Corporate Leadership Award this October at the DMA06 annual conference in San Francisco.

The DMEF presents the Mayer award to a direct marketer who has helped advance university-level DM education. Nominations are submitted by peers, and the foundation's board of trustees selects the winner.

Mr. Florence is founder and chairman of Direct Media Inc., a mailing list and insert media broker and manager in Greenwich, CT. He has served as a DMEF trustee and as director of the Direct Marketing Association and the Advertising Mail Marketing Association. In 2004, he was elected to the DMA Direct Marketing Hall of Fame.

Past winners include Dick and Mary Cabela, Katie Muldoon, Stephen Polk, Marcus Wilhelm and David Shepard.

Corporate award winner The Martin Agency, Richmond, VA, sponsors The Student Workshop twice a year in which 15 students participate in an agency presentation and client project over 10 days to create an ad campaign. Undergraduate students and professors can participate.

This award honors a company that has made contributions to direct and interactive marketing. It recognizes corporations that offer their employees multiple opportunities for personal and professional improvement.

Past recipients include Acxiom, America Online, Kraft, Experian, Allstate Insurance Co. and R.R. Donnelley.

The DMEF is a nonprofit organization closely related to the DMA. It sponsors a broad range of programs for professors and students.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above