Convio Teams With Heller for Nonprofit Software

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Convio Inc., a provider of on-demand software and services for nonprofits, and nonprofit consultancy Heller Consulting announced a partnership to help nonprofit organizations with their Internet fundraising.

The companies will offer new real-time data integration between Convio's online solution and Blackbaud's Raiser's Edge, the nonprofit sector's widely used database.

The partnership lets nonprofits conduct more strategic and higher-impact multichannel fundraising and marketing programs. It also synchronizes online and offline data, letting users have a more complex view and understanding of donors' interests, motivations and history of giving.

Through the software integration, nonprofits can automatically search their Raiser's Edge database to detect possible matches and provide better search by recognizing donors based on information stored within the database. They also can drive higher levels of engagement through more targeted and personalized campaigns that leverage the stored data.

The new software connector will be available later this year.
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