Buy me some peanuts and...data privacy?

Share this content:
A-Rod should have just used Wii-Fit. Seriously. It worked for Padres reliever Heath Bell. The pitcher credits his cartoon-icon-self for the change. 

"[The game] said I was obese," Bell said. "If you're obese, it makes (your character on screen) obese. I was disappointed that I was that big. I literally took the game to heart."

The only differene between A-Rod today and A-Rod three weeks ago (assuming he hasn't juiced since 2003, as he says) is that now the world is privvy to some insider info. Same guy, just more exposed and a different public perception because of a data breach. Next thing you know he'll cancel his facebook account and in six years, that data will be on the back pages, too. And I'll be OK with that, too.

Should I feel guilty for cheering on a breach of privacy? Should I feel guilty about hoping the anonymity of 103 other guys is also violated, and sooner rather than later? After all, these guys are the ones who committed the heinous act - more heinous, to me, than the people responsible for the breach. This isn't hackers getting at a retailer's credit card data, mind you. The data isn't inaccurate - it's just that it paints a different picture of the individual than the individual might have of themselves, which is great when your Mii avatar gets you to drop a few pounds, but I guess it's a real bummer when it keeps you out of the Hall of Fame. There's just a thin line between transparency and invasion of privacy, I suppose.

DMNotes is DMN's around-the-clock blog. Yes, a blog in 2016.

Bookmark this section and follow our RSS Feed here

Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here