Broadway & Seymour Group Awarded People's Bank Contract

Share this content:
People's Bank has awarded the Broadway & Seymour Group a contract to provide its TouchPoint customer relationship management software for the bank's sales and service transactions.

People's Bank, Bridgeport, CT, plans on installing the software on more than 1,500 workstations in its branch offices as well as within some of its back-office operations.

TouchPoint lets institutions provide Web-based sales and service delivery from any point of contact, such as call centers, branch offices and the Internet. It is installed on more than 15,000 customer service workstations.

"We believe in using technology to improve customer service across all delivery channels, whether in our branches, on the telephone or on the Internet," said Michael Leone, executive vice president of e-business at People's Bank. "The TouchPoint system will seamlessly integrate our branches with our back-end systems, providing a better experience for our customers."

The Broadway & Seymour Group, of Science Applications International Corp., specializes in providing financial services institutions with systems integration, consulting and technology-based products for enterprise CRM.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above