Biobottoms Offers Unlimited List Use Through Millard

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Millard Group Inc., Peterborough, NH, announced the availability yesterday of the Biobottoms file for unlimited non-exclusive use.


Though the catalog no longer mails, the file has more than 109,300 12-month buyers through December 2001. It also has 53,400 buyers in the 13-24 month category and 41,000 12-month requestors.


The file is 98 percent female with an average age of 38 and average income of $69,000. The average purchase is $75.


The price for unlimited non-exclusive use is $330/M.


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