AT&T ousources ad duties

Share this content:

AT&T moved its creative duties for 411 and 1-800-Yellowpages outside its corporation for the first time, awarding the accounts to GSD&M's Idea City. Previously, ad duties were handled in-house. Billings were undisclosed. Idea City continues to work on AT&T's consumer products direct TV business.


You have until Wednesday, December 7 to get your entries in. Learn more here.

Loading links....

Follow us on Twitter @dmnews

Latest Jobs: