Appeals Court Overturns AT&T Slamming Fine

Share this content:
A federal appeals court yesterday threw out fines levied against AT&T on charges of "slamming" and gave a boost to the practice of common carriers using third-party firms for order verification in telemarketing campaigns.


The $80,000 in fines stemmed from charges filed by the Federal Communications Commission in 2000 alleging that AT&T switched consumer phone service without authorization. According to the FCC, AT&T violated a section of its anti-slamming regulations requiring telephone carriers to receive "actual authorization" of service change orders before issuing a bill.


In the case of two consumers, AT&T's third-party verification service called to verify orders but talked to and received verification from two individuals whom the customers didn't even know, the FCC said. The agency argued that it was up to AT&T to confirm the identity of the people they called for order verification.


In response, AT&T said it had obtained names, birth dates and other confirming information from the two individuals who answered its order verification calls in the cases. The company "had no way of knowing, and no basis to suspect, that those individuals may have been misstating either their identity or their authority," AT&T said.


The Washington-based appeals court agreed with AT&T and said the FCC's "actual authorization" rule goes beyond the agency's authority as provided by federal anti-slamming laws. The agency's rules set up a standard that is impossible for carriers that engage in telemarketing to meet, the court said.


"AT&T has a zero-tolerance policy for slamming, and in this particular case we followed the FCC's authorization rules to the letter," AT&T spokeswoman Claudia Jones said in a statement. "The FCC tried to hold us liable even though we did nothing wrong, and we think the court got it right."


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here