*AOL to Pay $5,026 to Man Who Received Calls

Share this content:
A spokesman for America Online last week said the Dulles, VA, Internet service provider was planning to pay the $5,026 judgment that was levied against it in a California court for violating the Telephone Consumer Protection Act.

The case has been garnering media attention for Gerry Standefer, the 46-year-old Mentone, CA, man who claimed that AOL called him at his home repeatedly after he asked to be placed on the company's do-not-call list. Standefer said he received calls several times per week and sometimes two or three times in the same day from AOL offering 90 days of free Internet access.

The TCPA requires that companies maintain databases of the phone numbers of people who request not to be called and eliminate those numbers from their telemarketing lists.

Standefer said he then wrote a letter to Steve Case, AOL's CEO, on March 7 to complain, and received another telemarketing call from the company on April 26.

"That was the straw that broke the back of the camel," he said. "I called the state attorney general and the Federal Trade Commission and the [Federal Communications Commission] and filed complaints."

He also got in touch with Californians Against Telemarketing Solicitation, a consumer activist group. C.A.T.S. helped Standefer put together a case, and on July 28 judge Raymond Haight III issued a preliminary ruling that AOL must pay Standefer $5,026. The total represents $500 for each call in violation of the TCPA and $26 in court costs.

Since then, Standefer has been the subject of several local newspaper articles, radio programs and TV news features, he said.

"I really want to see the money, but the main thing was that I didn't want them to get away with it," Standefer said.

Rich D'Amato, the AOL spokesman, described the event as an "isolated incident" and said that it was in violation of AOL's policies to call people who had requested not to be called. He said third-party firms conduct most of the company's telemarketing.

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above