Anchorsilk Starts Partner Program

Share this content:
E-business software provider Anchorsilk Inc. this week began the Anchorsilk Partner Program, aimed at increasing revenue in the e-commerce market for small and midsize manufacturers.


Anchorsilk software provides online product catalogs tailored to each of the suppliers' business customers. Anchorsilk, Bedford, MA, distributes its software through partner firms that serve its target market in an effort to increase the company's reach while decreasing customer cost acquisitions.


Under the Anchorsilk Partner Program, consultants and resellers build e-commerce Web sites for their customers using Anchorsilk software.


Key program benefits include:


· Cooperative/co-branded mail campaigns and seminars.


· Anchorsilk sales leads passed on to partners.


· Partners listed in Anchorsilk's press releases.


· Partners posted on Anchorsilk's Web site and vice versa.


· Discounts on Anchorsilk solutions.


Anchorsilk signed 14 initial partners for the program.


"We believe the combination of our services and Anchorsilk's tools will make e-commerce truly cost-effective for this market," said Matt Lundberg, president of Lundberg systems, an Anchorsilk partner.


Founded in October 1999, Anchorsilk provides e-commerce, Web site construction and business administration software.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above