Air Miles Canada's Pearson talks loyalty programs in video interview
Bryan Pearson, president of Air Miles Canada, discusses loyalty programs with DM News editor in chief Elly Trickett.
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PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.
We sit down with Tapad VP of Legal, Laura Koulet, to discuss today's GDPR enforcement
Here are some of the important GDPR terms to know when discussing with fellow marketing professionals
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