Ad:tech Owner Buys iMedia Communications

Share this content:
Dmg world media, a wholly owned unit of British media giant Daily Mail and General Trust PLC, further consolidated its hold on the interactive marketing trade show and media businesses in the United States with the purchase of iMedia Communications.


The deal comes eight months after dmg bought ad:tech, an interactive advertising and marketing franchise and a dot-com heyday survivor with trade shows in New York, San Francisco, Chicago, London and Shanghai.


Financial terms of the iMedia deal were not disclosed. The iMedia franchise covers the iMedia Summits, Web site and newsletters. IMedia founder Rick Parkhill will continue as CEO.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above