Acxiom Releases InfoBase ListDirect System

Share this content:
Acxiom Corp.'s InfoBase ListDirect technology is now available for purchase by list brokers and direct marketing agencies, the company said yesterday.


InfoBase ListDirect is Acxiom's Web-based count and order system for use with its InfoBase Business List database containing more than 14 million U.S. business names and addresses and its consumer database containing 104 million U.S. households, or 164 million individuals.


"We've completed a very successful beta-test period with several of our best clients," Norman Wacks, broker sales leader for Acxiom's InfoBase List product, said in a statement. "Our introductory clients reported that the sorting and selection process was easy and intuitive. They were also able to get counts very quickly."


Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here