Marketing Specialists Closes Acquisition of Sales Force

Share this article:
Marketing Specialists Corp., Dallas, yesterday said it closed its acquisition of Sales Force, a full-service sales, marketing and merchandising firm based in Chicago.


Sales Force had 1999 revenues of approximately $35 million.


Marketing Specialists, which provides outsourced sales, marketing and merchandising services to manufacturers of food and other consumer products, said, "The acquisition of Sales Force significantly strengthens our geographic coverage in the important Midwest region and further enhances the services we can provide to manufacturers seeking representation on a national level."


The company also expects the acquisition to increase its annual earnings before interest, taxes, depreciation and amortization contributed by the region by approximately $3.5 million.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.

Harnessing Deep Industry Expertise to Capture New Markets

Harnessing Deep Industry Expertise to Capture New Markets

Darren Rodgers explains how he applies his deep healthcare expertise, and broad organizational experience, to marketing in an industry in the throes of historic transformation.

Fast Facts: October 2014

Fast Facts: October 2014

Some quick info hits to keep you up-to-date, including the percentage of emails opened on mobile devices.