The Marketing Cloud bids adieu to its Preferred Marketing Developer program in favor of a closer link with the leading social network.
Riding on the Adobe Marketing Cloud, the Always-On Platform aims to unite all Publicis Agencies around delivering cross-channel efficiencies to clients.
Updates to its Journey Builder signal that the customer journey is the future of marketing for the cloud computing company.
It continues to integrate functionalities from BlueKai, Responsys, and Eloqua.
They might be longtime rivals, but Microsoft and Salesforce are now partners.
The high-tech behemoth officially announces its Oracle Marketing Cloud, assembled with modern marketing in mind.
Adobe introduces new solutions and services for its Marketing Cloud at its 2014 Summit.
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