Marketing Cloud Wars

Adobe Experience Manager Gets Smarter

Adobe Experience Manager Gets Smarter

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The major marketing cloud announces AI-driven enhancements to its content management platform

Democracy, Diversity: Voices from Dreamforce #2

Democracy, Diversity: Voices from Dreamforce #2

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Women in the workforce and technology for all. With added AI

Salesforce Says OK Google: Live from Dreamforce

Salesforce Says OK Google: Live from Dreamforce

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Salesforce announces a major strategic partnership, activating Google 360 audiences outside Google for the first time — plus the Benioff keynote

SAP Hybris: Finally a Marketing Cloud

SAP Hybris: Finally a Marketing Cloud

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Not just marketing, but data, AI, customer experience, and the vision thing at SAP Hybris LIVE

What's That in Marketing Technology Years?

What's That in Marketing Technology Years?

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Once they're no longer puppies, dogs age about 5 years for every human year. Marketing Tech companies age faster

The Monday Stack: Ready for the Post-Marketing Tech Age?

The Monday Stack: Ready for the Post-Marketing Tech Age?

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Our weekly column about marketing tech and ops

A Jump in Awareness: Pega's Push (Part 2)

A Jump in Awareness: Pega's Push (Part 2)

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In the second part of a two part feature, a closer look at Pega's customer engagement offerings

Who Runs the World? Pega's Push

Who Runs the World? Pega's Push

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Pega aims to go head-to-head with Salesforce: part one of a two-part feature

The Monday Stack: Every Company on Earth Needs Sprinklr

The Monday Stack: Every Company on Earth Needs Sprinklr

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Our weekly column about marketing tech and ops

Marketing Automation Capabilities at a Glance

Marketing Automation Capabilities at a Glance

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A new report from R2i surveys the capabilities of some of the best-known marketing automation platforms

An Open Platform for Engagement

An Open Platform for Engagement

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Moving beyond MA, Marketo is offering an open platform for an engagement economy

Why Marketing Tech Consolidation is Closer Than You Think

Why Marketing Tech Consolidation is Closer Than You Think

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Scott Brinker is largely right about how marketing tech is evolving; but he may be a little bit wrong around the edges

Beyond the Marketing Cloud: Adobe Summit 2017

Beyond the Marketing Cloud: Adobe Summit 2017

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Adobe comes out punching with its new Experience Cloud

Are the Marketing Clouds Rolling Away?

Are the Marketing Clouds Rolling Away?

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Our forecast for the future of big marketing hubs: Cloudy, with a strong chance of point solutions

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