, Adobe partner for app-creation product

Share this content:

Cloud computing firm and Adobe have partnered to offer a joint data platform incorporating the platform and Adobe's Flash technology. This is the first time has partnered with another company on a product. Financial terms of the deal were not disclosed.

Adobe Flash Builder for is a jointly engineered platform that helps clients build cloud-based rich Internet applications.

“Direct marketers need Web traffic and business applications to do what they do,” said Eric Stahl, senior director of product marketing at “They're always looking for ways to lower costs and run rich Internet applications without the headaches associated with on-premise software platforms.”

Businesses can use to build applications without the use of software. These apps can range from customizable consumer databases to large-scale e-commerce sites. also provides real-time analytics.

The partnership also allows to extend the reach of its products and enables users to create custom applications, such as an e-commerce site using a Flash drag-and-drop shopping cart feature, Stahl added. It also allows users of the software to create desktop applications outside their Web browsers using Adobe's Air platform. The feature can be used by travelers or employees who work away from Internet connections, he added.

Web site developer Model Metrics is a client of both Adobe and, according to an October 26 statement from the companies announcing the partnership.

The product is available for developer preview. Stahl said it will be widely available during the first half of next year.

Last month, Adobe announced it will acquire Web analytics software firm Omniture. The deal will enable Adobe clients to track and optimize Web campaigns using Omniture's analytics.

Adobe did not return a phone call seeking comment.

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above