Maritz to Offer Digital's IMPACT

Share this article:
Maritz Loyalty Marketing agreed with Digital Impact yesterday to offer Digital's online direct marketing solutions to Maritz clients.


Maritz will use Digital Impact's online application IMPACT to enhance loyalty marketing programs for clients such as Toyota Motors, Sprint and Kimberly Clark. IMPACT lets companies improve communications with customers, strengthen relationships, increase loyalty and drive revenue, said Digital Impact, San Mateo, CA.


"Sophisticated marketers realize the potential of integrated online direct marketing solutions to dramatically increase revenue while delivering a rapid and impressive return on investment," said William Park, Digital Impact's chief executive officer.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.