Maritz to Offer Digital's IMPACT

Share this article:
Maritz Loyalty Marketing agreed with Digital Impact yesterday to offer Digital's online direct marketing solutions to Maritz clients.


Maritz will use Digital Impact's online application IMPACT to enhance loyalty marketing programs for clients such as Toyota Motors, Sprint and Kimberly Clark. IMPACT lets companies improve communications with customers, strengthen relationships, increase loyalty and drive revenue, said Digital Impact, San Mateo, CA.


"Sophisticated marketers realize the potential of integrated online direct marketing solutions to dramatically increase revenue while delivering a rapid and impressive return on investment," said William Park, Digital Impact's chief executive officer.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Epicor to Acquire Analytics Provider QuantiSense

Epicor to Acquire Analytics Provider QuantiSense

Retail solutions provider seeks to up its data analytics game for large and midsized retailers.

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.

Ensighten and Anametrix Unite in an Open Relationship

Ensighten and Anametrix Unite in an Open Relationship

Ensighten's purchase of the analytics company is about giving ultimate ownership of data to marketers, says CEO Josh Manion.