Management

The High Price of Success: Answers

The High Price of Success: Answers

What would you do with an employee that's a master marketer—and a grade A jerk? See what our readers had to say.

Marketing Challenge: The High Price of Success

Marketing Challenge: The High Price of Success

What would you do with an employee that's a master marketer—and a grade A jerk?

Infographic: The People Side of Marketing

Infographic: The People Side of Marketing

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Direct Marketing News recently asked readers what they enjoy most about being a marketing leader, and their answers were great.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...