What would you do with an employee that's a master marketer—and a grade A jerk? See what our readers had to say.
What would you do with an employee that's a master marketer—and a grade A jerk?
Direct Marketing News recently asked readers what they enjoy most about being a marketing leader, and their answers were great.
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It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.
Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.
How marketers can navigate the new customer engagement era.