Marketing database company MCH Strategic Data has acquired early childhood marketing firm Wilson Marketing Group.
In the last few weeks, the buying and selling among digital marketing agencies seems to have sped up.
Affinion Group, a CRM and loyalty services company, today acquired an Italian marketing services group from an Italian financial services company.
January 08, 2010
Rosetta, an independent digital marketing agency, has acquired healthcare marketing agency Wishbone for an undisclosed sum. Wishbone will retain its name and management team, and will be integrated into Rosetta's overall healthcare business as a separate professionally focused group. It will continue to operate from its New York offices.
Company of the week R2C GroupR2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
