Mal Dunn Subsidiaries Get Co-Op Mailers
Mal Dunn Associates, Brewster, NY, said its Adfinis and Metamorphics Media subsidiaries are handling three cooperative mailing programs.Adfinis has taken over management of the Asian-Pak Co-Op Mailer Program reaching 1 million Asian-American households in the United States annually. The cost of the program is $50/M. It will mail next for holiday 2004 and spring 2005.
Adfinis also is handling the Black-Pak Co-Op Mailer Program reaching 2 million African-American households annually. The cost of the program is $45/M. It will mail for holiday 2004.
Metamorphics Media is offering the Rainbow-Pak Co-Op Mailer Program reaching more than 538,000 gay and lesbian households in the United States annually. The cost of the program is $50/M. It will mail next for holiday 2004 and spring 2005.
All of the above cooperative mailers go out in self-branded envelopes and offer envelope sponsorship opportunities.
