Making your list or insert broker a hero to their client
Bruce Hammer, VP of list services, Teramedia
March 12 2008
For years I tried to figure out how to explain to my parents what I do for a living. My first attempts at explaining that I was a list manager did not go well. I finally conceded and just told them that I was a lawyer. They accepted this for a while until they realized that I never attended law school.
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