Load leveling aims to reduce overtime hours and promote safety for late-working letter carriers by spreading out the heavy volume of standard mail over the entire week.
Long-time Washington hand Joe Schick on why it's of the utmost importance for bulk mailers to bring their influence to bear in Washington.
Updates on companies, products, and people
On January 28 the USPS began requiring customers who use POSTNET barcodes to transition to new Intelligent Mail barcodes to retain their discounted pricing.
USPS chief Patrick Donahoe set out his vision for the agency at the National Postal Forum in April.
The U.S. Postal Service (USPS) officially announced at the National Postal Forum in Orlando, Fla., the pilot program of its gopost parcel delivery lockers, which the USPS began implementing in Northern Virginia in February, said Susan McGowan, senior manager of public relations at the USPS.
The U.S. Postal Service has launched an integrated media campaign to promote its Web-based service Every Door Direct Mail, a free suite of mailing services for small businesses available over the Web, said Patricia Licata, senior PR representative at USPS. USPS also re-designed its online shipping tool Click-N-Ship and said a Click-N-Ship for Business product will be available mid-April.
Postage is typically the largest expense of a direct mail campaign, ranging from 30% to 70% of the total investment. Shouldn't mail owners know what they're paying for?
The fur is flying and everyone is yammering now that the US Postal Service is taking steps to rationalize its network. In August, USPS served public notice of its intent to close underperforming retail locations.
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Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...