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 magazine publishing

Forbes Media promotes two executives

February 29, 2012

Meredith Kopit Levien has been promoted to chief revenue officer at Forbes Media, said Mike Perlis, president and CEO of Forbes Media. Mark Howard has also been promoted to SVP of digital advertising strategy.
 

Digitas CEO to leave for Time Inc.

December 01, 2011

Digitas CEO Laura Lang has been named CEO of publishing company Time Inc. Lang will replace Jack Griffin who was fired in February, six months after being named to the position. She will report directly to Time Warner Inc. CEO Jeff Bewkes.
 

Chevy marketing exec tells magazine publishers: 'It's about survival'

October 04, 2011

The auto industry and magazine publishers have more in common than one might think - both "were dragged kicking and screaming into the twenty-first century," Jean Jennings, president and editor-in-chief of Source Interlink Media's Automobile Magazine, told attendees of the 2011 American Magazine Conference on Oct. 4 in New York.
 

Consuegra out as Forbes CMO

September 09, 2011

Forbes Media will replace Jorge Consuegra as CMO with Jack Laschever, a former group publisher at the company, Direct Marketing News learned September 9. Consuegra was named Forbes' first CMO in January.
 

Rage against the dying of the light: The Publishing Business Conference and Expo 2011

April 05, 2011

Four magazine experts discussed the battle of digital versus print, how to engage consumers across channel, and the future opportunities of online publishing. If the conversation sounds eerily familiar to the ones discussed by marketers everyday, trust me, it was.
 

Valpak launches sweepstakes, b-to-b augmented reality campaigns

March 04, 2010

Valpak has launched two direct campaigns using augmented reality, including an effort with The Martha Stewart Show to build the two companies' databases.
 

Worldcolor to eliminate 200 jobs in plant consolidation

January 19, 2010

Direct mail product manufacturer Worldcolor will cut about 200 positions by the end of March in an effort to consolidate its Toronto-area magazine, catalog and in-line direct mail operations into one facility.