Macy's

Macy's transformation

Macy's transformation

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Retail icon Macy's refashions its flagship store and marketing strategy.

Macy's CMO shares loyalty insights at NRF Big Show

Macy's CMO shares loyalty insights at NRF Big Show

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Macy's discussed loyalty tactics and shared details about MyMacy's, its consumer-centric collaboration with dunnhumby USA, at the National Retail Federation Big Show on Jan. 16 in New York City.

Online publishers squeeze out middlemen

Online publishers squeeze out middlemen

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Online display advertising sellers are circling the wagons to reassert their position in a crowded market and fend off the swelling role of third parties, such as ad networks and demand-side platforms.

Delivered: Holiday catalogs

Delivered: Holiday catalogs

What's in our mailbox this month: Holiday catalogs

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