Lycos Offering Free Internet Access
The service will be available at 56Kbps and will offer users e-mail, instant messaging and a personal home page. It will display advertising in the navigation bar.
In earnings call, the COO claims Facebook is 44% more accurate than the industry average at targeting and promises increasing investment in ad tech.
Sprouting from the Direct Marketing Association convention today were retargeting refinements, rules for breach behavior, and, yes, some darn fine Brussels sprouts.
Industry experts explore the value in a person's cyber identity for marketers.