Loring Direct Gets Patriotic Insert Program

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Loring Direct Response Inc., New City, NY, was appointed manager for the Great USA Flags package insert program consisting of 1 million packages annually.


Great USA Flags is the only officially licensed supplier of the Iraqi "Most Wanted" playing card deck. It also sells other patriotic products such as flags, lapel pins and posters.


The average unit of sale for Great USA Flags is $35/M, and the base price for the insert program is $65/M. The maximum insert number per package is six.


Loring Direct suggests this program for merchandise, subscription and fundraising offers.


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