Diego the Cat loves tuna, direct marketing, data, and naps. As Senior Nap Strategist at Direct Marketing News, Diego is always on top of the issues that matter...when he isn't snoozing on them. The 2013 Direct Marketing Association conference in Chicago is Diego's first big trip and he's super-excited about it. Join Diego on his DMA adventure. And if you happen to see him napping in a corner of the convention center, please return him to DMN booth #931. Many thanks.
Company of the Week
SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.