List Services Offers Enhanced Credit Buyers File

Share this article:
List Services Corp., Bethel, CT, announced the availability yesterday of the Datamatch enhanced Credit Card Marketplace file of more than 7.4 million direct mail credit card buyers.


The file consists of credit card buyers who spent $49.95-$200 on direct mail purchases from various direct marketing campaigns. The file is 80 percent female with an average age range of 35-49.


Selections include age, children by age, income, recency, gender, credit card type, PC owners and new movers.


Product selects also are available, including categories such as electronics/entertainment, jewelry, women's apparel, insurance, books, subscriptions, diet, nutrition, fitness, sewing/crafts, gardening, music, videos, collectibles, pets and investments.


Base price on the file is $85/M.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.