List Services Debuts Beauty Buyers File
List Services Corp. announced its appointment yesterday as list manager for the new-to-market Professional Beauties file of 672,100 last-12-month beauty industry professionals.The file is 100 percent direct mail generated and is made up of buyers of cosmetics and other beauty products. The file is 90 percent female and is selectable by geography, gender, age, household income and recency. The base price is $100/M.
