List Services Corp. releases enhanced subscriber files
List Services Corp. said that its New Track Media files now offer enhancements with Datamatch. These new files include American Woodworker Magazine-Datamatch, Love of Quilting Magazine-Datamatch, New Track Media Subscriber Masterfile-Datamatch and Sky & Telescope Magazine-Datamatch.The Love of Quilting file reaches 173,338 active subscribers starting at $95/M. This group of quilting enthusiasts reports a median household income of $71,400. Most are married and have children.
The Sky & Telescope file reaches 38,251 amateur astronomers beginning a $105/M. Most of these readers are college graduates in professional or technical careers. The average age of the file is 51.
American Woodworker contains 85.745 active subscribers beginning at $100/M. This file is nearly entirely male. The average income of these hobbyists is $96,446.
Finally, the New Track Media masterfile contains 294,682 subscribers to these and other publications, beginning at $115/M.
