LETTER: Rating System Would End Cheating
That's why they have referees in the NFL. People are going to cheat when their livelihoods are at stake.
• J.D. Kinney
Dev. Kinney/Media Graphics Inc.
The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.
Chief marketers who usurp the CDO role earn the board's respect, as well as base salaries of $500,000 and up, says a new study.
Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.